2002 Geneva Show. The attraction of the automotive show was a concept car penned by Giorgio Giugiaro: the Alfa Brera. A 2+2 coupe, designed to conquer the public and the press at a glance. Today, that prototype has become a production car. A car for connoisseurs, that can stir people’s emotions and offer maximum driving pleasure, a champion of refined styling and leading-edge technology. (edit this text)